Sean Stein Smith reports:
"How can accounting professionals, with improved business communication skills, deliver more value to their organizations? Memos and other communications about accounting can prove to be very technical in nature. Additionally, accountants must understand the needs of other organizational members, as well as how the information being communicated is used...Sustainability, corporate governance, and risk management are all buzzwords in the business landscape, particularly since the financial crisis, but what do they really mean? The ability to quantify these phrases, as well as the effect they will have on organizations, is critical to the continued success of the accounting profession...[M]anagement teams in virtually every business are swimming in regulatory data. Accountants, well-versed in parsing technical language to drill down to the most important pieces, are uniquely positioned to understand these regulations. Translating these regulations into bullet points and action items that other departments can understand highlights the value of the accounting function, possibly also saving the organization costs associated with noncompliance...Using examples can be a tremendous benefit to communicating your points, especially in a business context. The sheer volume of information, communications, and deliverables that occur during a given week can make it nearly impossible to keep track of what is occurring, as well as keep track of what items really will have an organizational impact. Accounting professionals...are also well situated to construct clear and concise examples to illustrate the points...With training and expertise centered around quantitative analysis, an increasing amount of work is being conducted with other departments. Stating it simply, if people do not see what is in it for them, or what benefit they will receive, any additional effort spent on the communication will be wasted energy...Keep it simple...Grab your audience's attention with a headline...Play to the strengths of accounting...Follow-up! Accounting is...how the information of the business is processed and reported. Improved business communication is critical to the accounting profession as accountants transform themselves into strategic business partners."
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