Mister Line Editor
Mister Line Editor
  • Editing Proofreading Services and Prices
  • Editor and Proofreader
  • About Me
  • Blog
  • Children's Books
  • Customer Reviews
  • Contact Me
  • Editing Proofreading Services and Prices
  • Editor and Proofreader
  • About Me
  • Blog
  • Children's Books
  • Customer Reviews
  • Contact Me

Fast Tips for Writing a Coupon Effectively

3/8/2016

0 Comments

 
Michael Baaske reports:
 
“Having a coupon is a great way to enhance any marketing campaign, or rid yourself of excess inventory. While coupons are easy to write, there are a few common mistakes that are often made. Below are a few tips to help you avoid these mistakes and write a more effective coupon…An effective title for a coupon is short and to the point. Use the body of the coupon to give the details on what the customer is getting. Use the large bold font of the title as an opportunity to grab attention. Good words [or phrases] to use are ‘Free’, ‘X% Off’ or ‘$X Off’, [so] start out with telling the customer how much they’re going to save!...Use the body of the coupon to explain what the offer is for. The best coupons just simply list out what the customer will get when they redeem this coupon. Don’t leave anything out, and don’t be vague…The disclaimer is the fine print that lists out anything that would void your coupon…A long disclaimer with a bunch of rules may turn off your customer and they may avoid using the coupon [altogether]…The expiration date is one of the most overlooked part[s] of a coupon. If you pick an expiration date that’s too long [in coming], customers are more likely to place them in a pile ‘for later’ and then completely forget about them. However, if you use a short date like 7 days, there’s a sense of urgency to use the coupon as soon as possible, making it less likely that your coupon will be forgotten…While special offers are a great alternative to coupons, because they don’t have that sense of urgency, they’re not as effective at tracking a campaign. The two main difference[s] between the two can be answered by these two questions[:] [‘]Does it expire?[’] and [‘]Can anyone get this price?[’] All coupons expire, and the only people that can get the coupon price is if they have the coupon, or at least know about it…A strong coupon offer can help enhance any marketing campaign, so take your time and make sure you get the best results. Part of this is writing an effective coupon that draws your customers[’] attention, and entices them to come to your store.”
0 Comments



Leave a Reply.


    Writing and editing can be pretty rigorous processes if you want to do them well, but that's what this page is here for. Check out the latest tips here.

    Archives

    January 2023
    December 2022
    November 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    March 2022
    February 2022
    January 2022
    December 2021
    November 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015

    Categories

    All

    RSS Feed

    Picture
    J.D. Parsons
    Author
    SEO Writer
    Proofreader
    Editor
    Internet Researcher
Proudly powered by Weebly